Websites

Dale was a pleasure to work with. Incredibly responsive and honest- saved me $1600 a year.
-John, Tiger Electrical Services

Persaille

Websites. Design. Marketing. Product.

Resume Tap to jump into roles, proof points, demos, and downloadable PDF.
Email dale@persaille.com Phone +1 (201) 213‑7155 Social LinkedIn

02 / RESUME

Dale Percelay

DOWNLOAD PDF ↓
NO. ROLE / COMPANY LOCATION PERIOD
  1. 01 Strategy Consultant Wavestone · Management Consulting New York, NY Sep 2025 — Present

  2. FOUNDER · AI AGENCY

    An AI-Centric agency, where I ended up learning more about personal service and client satisfaction than all else.

    Thousands of cold calls, hundreds of websites built, and a few handfuls of happy, paying customers.

    Cold call — left a voicemail, he called back. Saved them $900/yr.

    trademasterllc.net ↗

    Cold call — two demos to close.

    bigbwolfelectric.com ↗

    Word of mouth.

    tigerelectricalservices.com ↗

    Client referral.

    audiencemachine.co ↗

    Client referral.

    sabinepstudio.com ↗

    Cold call — four demos. Manage ecommerce. Saved them $2,400/yr.

    marketair.com ↗
  3. 03 Data & Product Exclusive Networks · Cybersecurity New York, NY Apr 2024 — Sep 2025
  4. 04 Research Cal Poly · Statistics & ML San Luis Obispo, CA 2021 — 2025
  5. Dale outside Mattress Warehouse in Montclair with an inflatable sale figure

    MATTRESS WAREHOUSE · 4 MOS

    Stint inspired by Saul Goodman working at CC Mobile selling TracFones in Better Call Saul.

    100+ mattresses sold. Northeast Regional Top 20 salesperson in August 2022.

    Worked with Frank, a mattress veteran who came out of retirement and went through Mattress Warehouse training with me. Nicknamed “the legend and the kid”.

EDUCATION

California Polytechnic State University B.S. Statistics · Minor, Computer Science · 2021–2025

SKILLS

Python · SQL · Git · Excel Product Mgmt · Postsales · Cold Calling · Demos · UAT